What’s more fun then an energetic group of kids (girls ages 4-10 and one brave 8 year old boy) and a bunch of cool papers, shape cards, glitter glue, ribbon and shiny gems? On a rainy Saturday morning, nothing!

In order to learn more about what kids love to work with when crafting, we hosted a “test market” crafting session at our Evanston store several weeks ago. We hoped to find out what excited the kids and see how they would react to the craft projects we had for them. We also hoped to learn how age affected what they most enjoyed. One thing that clearly stood out in our test group was that young girls loved embellishing their art with adhesive rhinestones and pearls. They put them on everything, and lots of them!

Kids holiday craftsKids holiday crafts_stockings

This test group also confirmed something that we had learned at previous testing sessions – kids love having lots of fun materials, but limited instruction. They want to be let loose and to create with few boundaries (though, don’t we all?). This is a helpful learning for our Craft Team, as we wrap up the development of our 2010 Holiday Kits and “spring” into Valentine’s 2011!

Keep in mind the joy of a table full of colorful crafting goodies (for you and your kids) on your next rainy summer morning!

— Cindy
PS colors: persimmon & paper bag
Latest fave: Keep Calm and Carry On Water Bottle and Colored Dots Insulated Lunch Bag

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